For all you non-Squidooers, there’s been quite a controversy stirred up by the abrupt switch (made without notice) in AdSense placement on user-created lenses a few weeks back. (Whew!) In the midst of seemingly universal opposition (outside of the Squidoo offices, of course), they have announced things will stay as-is until August 1st, at the earliest.

I got a note from someone who was surprised to see a competitive product at the top of his Squidoo lens. He was miffed, actually, not surprised. What surprised him is that his sales went UP after the ad appeared.

So, no promises about what happens next to our ads, other than that we’ll keep trying new things and letting you know about them and listening to your feedback. But for now I wanted to share the thinking with you.

— Seth Godin, 2 Cents on AdSense

Well, at least now we’re hearing more of the thinking behind the scenes. We’ll see what happens. Me? I figure August 1st is far enough ahead that most folks will just be tired of arguing the issue. Quite a few “lensmasters” at that point will have only ever know the ads as having top-placement on Squidoo lenses anyway. Maybe it’s just not worth it…

I can’t help but wonder about a project that, just a month or two out of beta, is already selling out and ignoring their biggest fans and promoters.